Wilderness Branding Bundle

Wilderness Branding Bundle

$45.00

[This resource is also included in our Wilderness Lent Bundle]

DIGITAL DOWNLOAD FOR ONE-TIME LICENSE

Whether you are a church with a full-time communications staff or one whose pastor handles all communications (on top of everything else), this branding bundle provides everything you need to effectively share the Wilderness theme with your community. Download includes beautifully-designed logos and theme graphics for print and web so you can use them for worship projection, bulletins, study materials, church publications, or for advertising events on your website and social media platforms.

We encourage you to use these branding materials to share the Wilderness theme throughout Lent and Easter.

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About the Wilderness Lent & Easter Logos:

“As I began working on the Wilderness logos, I gathered images for inspiration, and I found myself drawn to images of desert sandstone. Sandstone almost glows with deep tones of maroon, terracotta, and rust while also taking on shades of plum and lavender. Sandstone also has beautiful, rambling layers of color and contour lines, which directly inspired the font choice and the shapes and strokes of both logos. As I sketched scratchy lines and shapes, the forms took on more meaning than the layers of rock and sand that inspired them. I began to see a wandering path winding through the wilderness, and the Lent logo began to emerge. The Lenten journey meanders, taking us through twists and turns. The Lenten journey mirrors the contours of stone, the lines and textures that mark ages of minerals compressed and hardened. In my sketches I also began to see the floating directional lines of wind and the airy breath of the Spirit. In Easter, the heaviness of the Lenten journey lifts, yet the journey continues. We are reminded of the boundlessness of the Spirit. In the Easter version of the logo, the path becomes the wind of the Spirit, dancing and guiding us onward.”

—Lauren Wright Pittman, Director of Branding

Download Includes (33 total files):

Wilderness logos (a version for Lent and a version for Easter) in white and full color with files for print and projection.
8 ready-to-customize graphics (with logo incorporated) to use as projection slides in worship, or social media graphics online.
8 background images (featuring photography by Lisle Gwynn Garrity) for you to crop and create your own customized graphics.
Branding Guide PDF with a short written statement about the logo, info about color options & font pairings, and advice on how to utilize the graphics online and in print